Business Insight
Accounting and Finance
| Title | Description/Notes | Format |
|---|---|---|
| A match made in heaven: Angel investors and Web 2.0 firms | Canada’s largest venture fair suggests that opportunity abounds for angel investors and Web 2.0 firms—especially if they work together. |
|
| A new kind of debt relief | How a Canadian entrepreneur is helping African bankers help themselves by lending to more women entrepreneurs. |
|
| Dragons’ Den: The money map | A startup entrepreneur’s guide to key sources of capital. |
|
| Get the capital you crave | Whether you’re looking for working capital or growth financing, the credit crunch has had a major impact on where and how you can obtain money. While the big banks are still a top source of capital for many small and mid-sized enterprises (SMEs), rates are generally higher and conditions stricter. |
|
| Loans on hold | Peer-to-peer lending websites could supply Canadian entrepreneurs with much-needed cash — if only regulators would let them. |
Business Administration
| Title | Description/Notes | Format |
|---|---|---|
| 5 Lessons from American Idol | Love it or hate it, the teachings of the billion-dollar-a-year TV franchise should be music to every entrepreneur’s ear. |
|
| Back to School | Nicola Raycraft says education is key for supply chain success |
|
| Be a Better leader | If you want to be more successful in business, then to be a better leader should be near the top of your wish list. |
|
| Bid automation | Getting your vendor proposals back in line. |
|
| Dealing with the west coast BOOM | Courier companies boost services to trim delivery times |
Cost-Effective Marketing
| Title | Description/Notes | Format |
|---|---|---|
| Find and retain customers | Success in business boils down to sales. Sell lots, and you at least have a chance to profit. Sell nothing, and you die. |
|
| Great Ideas: Five trade show don’ts | Buying a booth at a trade show can be a powerful marketing tool — when it’s done right. |
|
| Online marketing: Google grabbers | Five proven secrets to ranking high on Google from an entrepreneur who took search- engine optimization into his own hands. |
|
| Peer-to-Peer: Creating marketing buzz on the cheap | How do I make my niche business more visible? I don’t have the budget to hire a public relations person or a marketing firm. What should I do to gain the attention of the public? |
|
| Tech for tough times: Google Grabbers 2.0 | PROFIT’s story on one entrepreneur’s search-engine optimization techniques drew so many kudos that we just had to publish another one. So, here are five more killer ways to boost your Google rankings. |
Hiring and Firing
| Title | Description/Notes | Format |
|---|---|---|
| Fire your duds | Why showing poor performers the door is vital to your firm’s success. |
|
| Great ideas: Boost your hiring IQ | In Boost Your Hiring IQ, Carole Martin lists the most common mistakes interviewers make. |
|
| How to give someone the boot | Time to part company? A guide to easing the pain while protecting yourself. |
|
| Layoffs: Guilt. Anxiety. Anger. | Think layoffs will fix what ails your firm? They might be the cause of bigger problems. |
|
| Peer to Peer: Should I fire my best friend? | Letting go of a coworker and friend without burning a personal bridge. |
Home Office Help
| Title | Description/Notes | Format |
|---|---|---|
| Amazing space | The growth of home-based businesses in North America has led to more offices being carved out of residential space. |
|
| Peer-to-Peer: How can I stay motivated working from home? | “I have started up a small consulting business and am having trouble staying motivated working from home. I am trying to locate other people in my area... |
|
| Performance enhancers | Is your home office crippling you? Try these easy fixes. |
Motivating Your People
| Title | Description/Notes | Format |
|---|---|---|
| Baby boomers: The competitors | Born in droves during the optimistic post-war era, it didn’t take long for the boomers to realize they could use their numbers to influence traditional systems, which they did by leading the civil rights, feminist and anti-Vietnam War movements while experimenting with illicit drugs and premarital sex. |
|
| Build a better workforce | Every business owner is aware of the wicked war for talent, which will only get worse as economic conditions improve. |
|
| Generation X: The independents | This relatively small cohort of Canadians grew up in the shadow of the boomers, where they “did not receive the same level of attention [from] the media, the marketers or the government,” write Kovary and Buahene. |
|
| Generation Y: The collaborators | The “echo boomers” were born into culturally diverse communities and a range of family structures. |
|
| Great Ideas: Become a better mentor | Advice on boosting employee performance through mentoring, from Coaching and Mentoring: How to Develop Top Talent and Achieve Stronger Performance, a Harvard Business Essentials guidebook. |
Sales
| Title | Description/Notes | Format |
|---|---|---|
| 2008 Sales Handbook | Sell more! Let our 2008 sales guide show you how to find great salespeople, generate better leads and close more profitable business deals. |
|
| 5 lessons from Halloween | Who knew October 31st provided so many exercises in sales, marketing and strategy? |
|
| A promise you can keep | How one company wows customers by delivering on a simple pledge. |
|
| Bonding by blogging | Everyone from microbusiness to big business is blogging to deepen client relationships. But not just any blog will do. |
|
| Courting the clueless customer | You can’t define your competitive advantage until you figure out the role your firm plays in your customers’ lives from their point of view, not yours. That can be tough if you’re meeting an emotional need even they don’t realize they have. |
Technology
| Title | Description/Notes | Format |
|---|---|---|
| 5 ways to tame technology | W100 entrepreneurs face a dilemma shared by most business owners: taking on new technology when you’re not a nerd. Here’s how they’ve harnessed the digital beast. |
|
| Breathing Easy | Realizing The Benefits Of Low-VOC. |
|
| Cooling | Mitigate Preventable Risks - Be Proactive — Plan For HVAC Failure |
|
| Crime Stoppers 2.0 | How you can prevent the three most common online threats. |
|
| Essential Web tools: Data storage and transfer | Thanks to Amazon.com, never again will you need to endure the agony of losing an important computer file. |

